Register Now for Legal Marketing Association New England Chapter's Annual Conference

Perfect Pitch: Thinking Like a Listener is the intriguing topic of this year's LMA New England Regional Conference to be held Friday, November 7 at the Warren Conference Center in Ashland, Massachusetts.

TOPICS + SPEAKERS:

COMMUNICATING LEADERSHIP
Barbara B. Miller, Barbara Miller Communications

FIRM STRATEGY—MANAGING FOR SUCCESS
Diane E. Hamlin, Chief Strategic Officer, Fenwick & West LLP

MARKETING AND BUSINESS DEVELOPMENT DIAGNOSTICS
Darryl Cross, Chief Marketing Officer, Benesch, Friedlander, Coplan & Aronoff LLP

TURN UP THE VOLUME—THE MARKETPLACE IS TALKING
Developing Competitive Intelligence About Your Cilents and Prospects
Ann Lee Gibson, Ph.D., Ann Lee Gibson Consulting

BUILDING A SALES FOCUS AT YOUR FIRM
Silvia L. Coulter, Chief Marketing and Business Development Officer, Dorsey & Whitney LLP
Scott Cotie, CPA, Chief Financial Officer, Dorsey & Whitney LLP
Adam Stock, Director of Sales, Western Region and Asia, Dorsey & Whitney LLP
Beth Cuzzone,Director of Business Development, Goulston & Storrs

Best Law Firm Web Sites

The editors of Law Office Computing magazine have announced the winners of the 5th Annual Best Law Office Web Site Contest highlighting "firms whose approach to utilization of the Internet stands at the forefront of innovation and value-added content."

Large Firms
Jones Day (winner)
Kirkpatrick & Lockhart (finalist)
Sterne, Kessler, Goldstein & Fox (finalist)
Porter Wright Morris & Arthur (finalist)

Small Firms
Zupkus & Angell (winner)
Wolf Greenfield & Sacks (finalist)
Gorberg, Gorberg and Zuber (finalist)
Gallagher, Callahan & Gartrell (finalist) <--- my client!
For more on gcglaw.com's award, see this press release and this one.

For complete details, please see the October/November 2003 Law Office Computing.

This is a repeat post from Amy Campbell's Weblog.

Infoworks! Client Featured as Tech-Savvy Law Firm

In its current issue, Law Office Computing magazine features Infoworks! client, Gallagher, Callahan & Gartrell, for its use of technology in servicing clients and marketing the law firm. It includes these enticing quotes for search-engine optimizer wanna-be's ... "Google has fallen in love with the site because of all the content" ...and “Advertising doesn’t go very far on the Internet, but information does.” Download the article reprint for the whole story.

'Thumbs Up' for Search Engine 'AlltheWeb'

I've added AlltheWeb to my favorite web research tools list. While I've been a big fan of Google (and continue to be), AlltheWeb returns excellent results and tops Google when searching for incoming links to your web site. Try [link:http://www.yourwebsiteurl.com] on both and see what you get. I think it's safe to say it's a 2 search engine town again.

Lawyers' Favorite Search Engines

More than half (52%) of lawyers prefers Google for general-purpose Internet searches. The other half prefers Yahoo! (23%), MSN Search (13%) and AOL Search (5%). This is according to the recently released 2002 ABA Legal Technology Resource Center Survey Report.

86% of those surveyed perform legal-specific research online, with 46% prefering to start with a fee-based online resource, 32% a free, legal-specific search engine or directory, and 18% searching the open internet.

Learn more about the "who, what and where" in the report's 8-page executive summary on the ABA web site.

Government and Regulatory Review - Legal Articles Online

The latest issue of GCG's Government and Regulatory Review from law firm Gallagher, Callahan & Gartrell is out. It includes a piece by Andrea Johnstone on the New Hampshire Supreme Court Decides First Sexual Harrassment Case. You can also access past issues in the e-newsletter archive or search by keyword in the Resources section.