Using Technology to Market Law Firms

I'm pleased to report that my client, Gallagher, Callahan & Gartrell, is featured in the current issue (August/September 2003) of Law Office Computing magazine in an article on law firms using technology to market their services. A big part of the firm's efforts involves their content-rich web site that I developed and help them manage, as well as their monthly e-newsletter. While the firm is smallish in size, they get a big bang for the buck through their investment in technology to improve their ability to keep in touch with their clients. And, of course, Google also loves their content-rich, optimized web site! I'll post a link to the article when available.